In Adobe Experience Cloud, customers will be able to move seamlessly between Sensei GenAI services and existing features, right within their workflows. Bringing generative AI capabilities into Adobe’s clouds is the next evolution of Adobe’s AI-driven innovation, providing businesses with unprecedented speed and productivity. ![]() LAS VEGAS, March 21, 2023-( BUSINESS WIRE)-Today, at Adobe Summit – the world’s largest Digital Experience Conference – Adobe (Nasdaq:ADBE) announced generative AI innovations across Adobe Experience Cloud that will redefine how businesses deliver customer experiences.įor more than a decade, Adobe has delivered hundreds of intelligent capabilities through Adobe Sensei within its enterprise applications to enable customers to work and collaborate in new ways. Adobe Sensei GenAI will leverage multiple large language models (LLMs) within Adobe Experience Platform, depending on unique business needsĪdobe Firefly-Adobe’s new family of creative generative AI models first focused on image generation and text effects-will be integrated into Adobe Experience Cloud for businesses to generate content designed to be safe for commercial useĪdobe unveiled the first set of Sensei GenAI services in Adobe Experience Manager, Adobe Journey Optimizer, Adobe Customer Journey Analytics, Marketo Engage and Adobe Real-Time Customer Data Platform-powering use cases from content personalization and editing, to marketing copy generation and conversational experiences
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